The Growth of Affiliate Marketing

Affiliate marketing is also known as "Performance-Based Marketing".

It refers to publishing links, banners and information about products/services on a website or blog and then receiving a sales commission when people click on the banners/links and then make a purchase on the advertiser's website.

United States affiliate marketing spending will be increased bt 256% in 7 years.

77% of advertisers increased their affiliate marketing spend this year, while 71% expected spend to grow in the future.

• 50% of advertisers saw a lack of respectable understanding of affiliate marketing at the level of the CEO.
• 93% of advertisers support affiliate marketing as an effective marketing channel.
• 25% of advertisers spent over one-fifth of their overall marketing spend on affiliate marketing.

Affiliate marketing is an exploding opportunity for many businesses. This is because it's cost effective and drives incremental revenue. It's a great way for businesses to diversify their traffic sources.

What Was Affiliate Marketing Like 10 Years Ago?

Amazon.com was one of the first companies to embrace affiliate marketing. Today, Amazon is still a big player, but many others have joined in, providing a huge variety of affiliate programs. These include 1000's of ecommerce websites that you can be affiliated with to earn commissions.

As we learn more about the way the Internet and trends work, we come to understand more about the way people make purchases.

As the industry grows, we are likely to see more networks and agencies bringing more affiliates to the table. Simply put, affiliate marketing has a ton of upside!

What About Future Affiliate Expansion?

As companies continue to seek exciting opportunities, the affiliate channel will no doubt be embraced more so over time.

This is because it is one of the most effective ways to gain website traffic and brand advocates.

Affiliates stand to benefit in the corning years. They will see better products, better offers, and better results.

• It's important to realize that a lot of hard work is required to be a productive affiliate.
• It'll be essential for affiliates and publishers to remain dedicated.
• If they want to stay ahead of the curve. Content production and social media are the 2 most important areas in affiliate marketing looking forward.

It's a very exciting time to be involved in the affiliate marketing industry.

• The affiliate industry is starting to mature as companies seek to regulate and control their affiliate channel.
• Growth is also being driven by improved affiliate site content and more transparency within affiliate networks.

The future of affiliate marketing looks extremely bright, as more companies embrace the channel and more affiliates get into the industry.